Caladiums represent a huge potential for retailers across the US for spring and early summer sales.  Potted caladiums represent the largest market for caladiums, however in recent years caladiums are becoming increasingly popular with combined varieties in pots and planters. The variations in size and colors offer unlimited combinations that will please.

  

  Bulb companies have very nice display racks for dry bulb sales and Classic Caladiums has retail display boxes for our dry bulb retail customers.

  Some retailers grow their own pot plants but most purchase them from pot plant producers.  Caladiums like high light, feed and water and should be provided good space.  Growth regulators significantly improve habit and shelf life.  Grown properly (see- Recipe for Success) a retail customer can hardly resist the appeal of caladiums.  Retailers should select wholesale pot producers that reliably provide them with compact sturdy full plants with appropriate shelf life.

  To avoid stretching, caladiums should be unboxed immediately after receipt from the pot producer.  If received on carts they should be removed and placed in a single layer in the display areas.  They should be watered daily.

Low maintenance caladiums always represent a good bet for spring and early summer sales.